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July 15, 2005
Using Fiction to Sell Fiction
There's an interesting article on the Wall Street Journal website.
Alfred A. Knopf, a who are publishing Bret Easton Ellis's upcoming novel "Lunar Park", have set up a website promoting the book. For the self publishing author there are a couple of very valuable marketing hints that you might want to copy. They range from making the book freely available for download to advertising on other people's blogs.
Links:
Wall Street Journal
Book site
Posted by Andreas at July 15, 2005 11:40 AM